BIG BROTHER STAR GAME SET TO HIT YOUR SCREEN

With auditions on track, season 7 of M-Net’s reality super-series Big Brother Africa is already generating excitement with fans looking forward to the May 6 return to DStv of Africa’s biggest TV show.

With contestants doubling up to enter the series in pairs this year and with a $300 000 prize for just one winner, the stage is set for 91 days in which human emotion, and attitude and action is put to the test!

Now M-Net and series producers Endemol have revealed the name of the latest edition of Big Brother, announcing that the new series will be called BIG BROTHER STARGAME!

And, fittingly, the ‘STAR’ themed name was announced at the same time as M-Net confirmed that Grammy nominated American rapper and hitmaker J.Cole is set to perform at the glam series launch!

“One of the main reasons for the success of BIG BROTHER, in Africa and abroad, is that it creates its own stars from the minute housemates step into the spotlight,” says M-Net Africa Managing Director Biola Alabi. “The show is built on the idea that, if given the chance, anyone can be a star, anyone can find themselves shot to stardom. So this year, we’re honoring this essential element of the show directly in the title, putting the concept of rising stars and dreams of stardom right at the front of what is a challenging, fun, dramatic game.”

She continues, “Of course, we’re thrilled that we can kick off BIG BROTHER STARGAME with an international star whose incredible talent is making him one of the hottest names in music today. J.Cole is fast becoming a superstar, an amazing artist who is taking the world by storm. We are very pleased that he will be performing for the very first time in Africa on our stage!”

Meanwhile, M-Net has also given fans a first look at the new BIG BROTHER STARGAME logo, showcasing a bold new identity for 2012 with a retro inspired yet futuristic style.

A large curved font highlights the new name in a deep red garnet color, while the iconic Big Brother eye gets a liquid platinum finish with a glittering gold mirror-ball at its centre. Adding to the logo is a glossy accented space pushing forward between the eye and the new name, perhaps hinting at a series focused on movement, progress and speed. Only time will tell.

The series is once again headline sponsored by Coca-Cola and for updates on the new season, simply log on to www.mnetafrica.com/bigbrother for details.